Users will soon have a new feature that allows them to cut down on the quantity of AI-made content appearing in their timelines. This initiative comes as the service announced that it now features over 1 billion AI videos.
Pilot Phase and Launch
This change is undergoing trials over the coming weeks before a global release. This development aligns with a increase in content created by AI, spurred by new AI video creators.
AI Proliferation Online
Recent reports that nearly one in 10 of the quickest rising video streams on a competing service exclusively feature content made by AI. A considerable share of this material is classified as mass-produced AI material, a term for poor-quality, factory-style content that is often absurd or dreamlike.
Based on user feedback that a lot of users like content made with AI tools, ranging from computer-generated images to science explainers, and we aim to offer the community the option to see more or less of that, depending on their own choices,” said a platform representative.
Volume and Proportions
The platform announced that there are currently over a billion videos on its service tagged as artificially created. Collectively, more than 100 million pieces of content are added to the service each day, making AI-generated material a relatively small portion of its complete catalog.
User Control Features
Viewers will be able to decrease or raise the volume of AI content they see by opening the content preference setting in the app and picking “AI-generated content”. Further subjects that can already be modified under the setting encompass politics, clothing, beauty, and movement.
AI Disclosure Rules
The platform’s guidelines oblige users to label “realistic” AI-made content, and it bans malicious fake videos of well-known individuals or critical incidents. Any believable AI video that is not labeled can be deleted under its terms of service.
Additionally, the service will from now on attach an AI-generated watermark to content created with its proprietary AI systems, or detected by an cross-platform project for identifying artificial media. This step is intended to help prevent users from attempting to evade the disclosure requirement.
AI Literacy Programs
TikTok is furthermore launching a $2 million AI literacy fund for experts and groups to produce learning resources about ethical AI use. This initiative will support non-profit groups specializing in educating computer science.
Moderation Strategy
TikTok has supported its safety measures, during controversy over plans to cut jobs for hundreds of safety staff in the United Kingdom. It is set to reduce hundreds of positions in its trust and safety division in the UK capital, with worker representatives and digital protection specialists raising concerns that people are being substituted by machine-led review.
A senior executive explained that staff-based oversight would continue to be important, but automated tools can protect employees by filtering out the most harmful content prior to it is viewed by humans. The company stated a 76% decrease in disturbing and violent content handled by human moderators over the past year due to reliance on its automated systems.
It is vital to integrate staff and AI to ensure user safety,” she said. “We’ll have humans as part of that process, but we additionally believe it’s very important to reduce exposure to dangerous material as rapidly, which is the area in which a significant AI assistance is making a difference operate efficiently.”